Showing posts with label farmers markets. Show all posts
Showing posts with label farmers markets. Show all posts

Saturday, February 9, 2008

Yet Hope Grows in Nebraska

What we did not discuss, when I met with the farmers, was the glimmer of hope offered by the Slow Food movement, known by some as the food revolution. But the Slow Food movement has taken hold in Nebraska.

When I visited Lincoln in 2004 to give a talk at the university there, I had not heard of John Ellis and his Centerville Farmers Market—a store that he opened with other local farmers. It is stocked almost entirely with food that represents fifty farmers from within fifty miles of Lincoln. It was a brand-new, revolutionary idea when he first sold his farm and equipment to start it up. I read about John Ellis in Brian Halweil's Eat Here. The venture epitomizes the resilience of the human spirit—in this case linked to the resilience of nature.

John started his store even though he was well aware that there was a Wal-Mart Supercenter on the other side of town, with twenty-eight aisles of food. He believed that customers would buy from the Centerville Farmers Market because they wanted locally grown food. And in the Wal- Mart he knew that almost all the food had traveled thousands of miles to get there. Even a lettuce farmer just outside Lincoln must, if he wants to sell to Wal-Mart, send his produce 225 miles to North Platte to be inspected (each lettuce must comply with strict regulations concerning quality control and appearance). After which it is sent 225 miles back to be sold in the store in Lincoln.

Diet Start

In North Platte, the regional distribution center for Wal- Mart comprises a series of sprawling, hangar-sized warehouses containing the giant freezers, ripening rooms, and packing stations for all the "fresh" food—vegetables, fruit,meat, milk, and so on—that will be sold in the giant supermarkets throughout the whole of the American Great Plains region. How can John Ellis hope to compete? Only by helping to raise the awareness of the ordinary people, the consumers. And he, and others like him, are working hard to do just that. At the back of his store is a "commercial kitchen" where farmers can mingle with shoppers, where chefs demonstrate how to create mouthwatering dishes from the local produce. The walls of the store are devoted to paintings and drawings from local schools creating an art gallery where children can learn about food.

John Ellis is not the only one. Many other such stores are springing up. And more and more farmers markets are appearing in Lincoln and surrounding areas. Farmers are banding together, so that more people can be supplied with a greater variety of produce. There is growing support among politicians and voters for measures such as conservation easements and tax credits that will protect the farmers and their land—measures that also help to preserve the beauty and biodiversity of the countryside. Many farmers markets have become venues for social gatherings, music, and exchange of news, adding to their popularity. People get to know the farmers who grow their food, and sense that these farmers will be more responsible in their production methods.

Within the city limits of Lincoln is Shadowbrook, a thirty-six-hectare certified organic farm that serves seventy families. Community gardens are springing up, here as in so many places around the world, where city people can find the inner peace that comes from working with the soil, marveling at the growth of life that they have planted, hearing the song of birds and the humming of the honeybees. The harvests from these community gardens, and those of the farmers growing for their local communities, are truly liar- vests for hope. And the more people who support these efforts, who use their hard-earned dollars to buy produce from farmers markets, and their political power to vote for measures to protect the source of this produce, the more crop diversity will return to the despoiled land. Nebraska is even growing grapes and making its own wine today.

On the last evening of my stay there was one of the most amazing sunsets I have ever seen. Palest shell pink turning an unreal crimson, then purple, then fiery red. Tom, my sister, and I sat on a rise overlooking the river and watched and listened as the cranes came in, skein after skein. Their wild voices filled the air, a great volume of sound drowning out the trucks on the interstate. There was still enough food, still enough water, to sustain this ancient migration. Somehow, together, we must ensure that our grandchildren are not denied the opportunity to marvel, in their turn, at one of nature's most spectacular scenes. The last glow of the sunset was still smoldering against the almost dark sky as we walked back to the cabin, silent with the magic of the evening. The pale stubble of the corn harvest stretched away from the river into the distance; the dark shape of a center pivot loomed against the sky; a truck thundered along the highway. And the cranes were still calling.

Thursday, February 7, 2008

Saving Family Farms (what we can do?)

There are many ways in which individuals, or groups of individuals, can make a difference.

Save Land

Recently I came across a story about a group of enlightened people in the town of Scrabble, in West Virginia, and their efforts to save their vanishing farmlands. As the town is only a one-and-a-half-hour drive from Washington, D.C., the farmland is prime real estate—perfect for developers.

The group began its efforts when a local 300-acre farm was offered for sale. It would be purchased by a developer and turned into two-acre plots, without respect or appreciation for the community and environmental assets around which they were developing. As a result, town residents banded together and cashed their stocks and retirement accounts, and mortgaged their homes in an effort to buy the farm themselves.

Diet Start

In a few weeks they had raised $700,000 but, although this was a remarkable feat, it was still less than the amount offered by the developer. However, although they did not secure that particular farm for their town, they are not giving up. They are now prepared and, with a financial network in place, are ready to fight to save other local farms as they are put on the market. And then, with the kind of options for farmers described in this chapter, the farms may actually be revitalized and help feed the residents of the town with locally grown, healthy food.

Buy from Local Farmers

Somewhere near you there are family farmers who are trying to do right by the earth—who are trying to feed their families as well as their community with integrity and respect. Aside from eating less meat, buying your food from a local farmer who is a good steward of the earth is one of the most effective contributions you can make to the health of the planet. The more we invest in these farms the more we build the world we want to live in. And the more likely we are to pass on the kind of world our children and grandchildren deserve to inherit.

Shop at Farmers Markets

Farmers markets are one of the most ideal sources of local, sustainable foods. You'll discover that almost all freshly picked vegetables from local farms taste phenomenally better than produce that's traveled thousands of miles before reaching your local supermarket. Be sure to ask stall operators what's the best and freshest produce. Farmers markets can be found in cities all across the U.S. The USDA has a complete listing of markets in all fifty states at their Web site (see Resources).

Become a Shareholder in a Farm

A share in a CSA costs about $300 to $500 for a twenty-four- to twenty-six-week growing season. In return, you receive weekly boxes of fresh seasonal fruits and vegetables. Many CSA programs accept monthly payments, and you may be able to buy a half-share rather than a whole share. (See the Resources section for a Web site that can help you locate a CSA near you.)

Join a Food Co-op

A food cooperative is a member-owned business that provides groceries and other products to its members, usually at a discount. Many of the products lining the shelves of coops are organic and much of the produce comes from local family farms. To find a co-op near you, check out Web sites such as Cooperative Grocer (www.cooperativegrocer.coop) and Local Harvest (www.localharvest.org). Joining a co-op is usually easy, typically requiring you to pay some dues.

Farmers markets, CSAs, and co-ops are probably the purest expression of the original vision of the organic movement because they offer direct contact with local growers and also offer direct support of their efforts: Detractors say that the commitment to eating local, sustainable foods is nothing more than a pie-in-the-sky utopian dream. But Joan Gussow, author of This Organic Life and one of the people who helped write the USDA organic certification standards, puts it this way: "I've often been told my vision for a food supply that is mostly based on local farmers markets and CSAs is completely unrealistic. But I believe that the current practice of food distribution is even more unrealistic, considering that we're running out of petroleum, and we will eventually be unable to ship our food all over the place."

... andjoyohoxing